Know what resonates before it hits the shelf.
Test concepts, packaging, and creative with category buyers screened to your exact shopper and track brand health.
From concept to shelf, validated.
Concepts, packaging, creative, and brand tracking - handled with real category shoppers in one panel, so ideas are proven before they ever reach the shelf.
Screen shoppers
Reach category buyers and the segments that matter.
Test the idea
Concepts, packaging, and claims with real shoppers.
Test the creative
See what stops the scroll and earns the buy.
Track the brand
Measure health and perception over time.
Find the idea that sells.
Test product concepts, packaging, and claims with category shoppers to learn which will break out before you commit production.
Stop the scroll.
Test creative and messaging with the shoppers you're targeting so the work that runs is the work that moves units.
Creative & messaging
Put the work in front of the shoppers you are targeting before it runs.
Recall & appeal
See what actually lands so the work that runs is the work that moves units.
Every market
Test the same creative wherever the brand ships, in the shopper’s own language.
See the whole category.
Map competitive perception and segments across markets with a consistent, verified sample.
Category landscape
Map competitive perception and where your brand really sits across the shelf.
Brand tracking
Measure brand health and perception over waves so you catch shifts before they cost you share.
Segment breakdowns
Break results down by shopper segment across markets with a consistent, verified sample.
