1.8M

Human panel

Recruit from the US research panel on Respondent: 1.8M verified participants. Explore demographics, job titles, and audience reach across the United States.

Trusted by the world’s best research teams

United States

Recruited directly, over a decade.

Every participant identity-verified, sourced directly, and screened to your exact study.

  • Never resold panel traffic
  • Identity verified at sign-up

Verified participants

1.8M

Research projects

82K

Incentives paid

$35M

Geographic breakdown

Where United States’ panel actually lives.

Panel-snapshot estimates: US figures come from the live panel; other markets are indicative.

  1. Gender split

    United States

    • Female64.5%
    • Male34.9%
    • Other0.6%
    Two women and a man chatting and smiling together
  2. Age distribution

    United States

    • Under 214.1%
    • 21–2931.9%
    • 30–3931.4%
    • 40–4917.7%
    • 50+14.8%
    A grandfather, his daughter and his teenage grandson laughing together

United States

Demographic snapshot.

How participants split across each demographic group in this market.

Panel-snapshot estimates: US figures come from the live panel; other markets are indicative.

  1. Gender

    Percent of the United States panel, across 3 groups.

    64.5%

    Female is the largest of the 3 groups in gender.

    • Female64.5%
    • Male34.9%
    • Other0.6%
    A man and a woman walking down a tree-lined street with takeaway coffees, talking
  2. Age

    Percent of the United States panel, across 5 groups.

    31.9%

    21–29 is the largest of the 5 groups in age.

    • 21–2931.9%
    • 30–3931.4%
    • 40–4917.7%
    • 50+14.8%
    • Under 214.1%
    A grandmother, a father and a teenager laughing over breakfast at a kitchen table
  3. Most common job titles

    Percent of the United States panel, across 5 groups.

    33%

    Teacher is the largest of the 5 groups in most common job titles.

    • Teacher33%
    • Educator/Teacher18%
    • Project Manager17%
    • Customer Service17%
    • Manager15%
    A woman writing at a desk by a window while a colleague stands at a whiteboard
  4. Ethnicity

    Percent of the United States panel, across 4 groups.

    48.3%

    White/Caucasian is the largest of the 4 groups in ethnicity.

    • White/Caucasian48.3%
    • African American24.2%
    • Hispanic13.4%
    • Other7.8%
    Friends laughing over coffee around a round table by a big window
  5. Education

    Percent of the United States panel, across 5 groups.

    26.2%

    Bachelor Degree is the largest of the 5 groups in education.

    • Bachelor Degree26.2%
    • Some College25.5%
    • High School Level23.2%
    • Trade/Associate Degree13.7%
    • Advanced Degree11.3%
    A student reading at a long table in a bright library, others studying behind her
  6. Seniority

    Percent of the United States panel, across 4 groups.

    49.7%

    Entry Level is the largest of the 4 groups in seniority.

    • Entry Level49.7%
    • Manager/Senior31.7%
    • Executive Level9.3%
    • Director7.1%
    An older and a younger colleague talking over coffee by a tall office window
  7. Income (USD)

    Percent of the United States panel, across 6 groups.

    31.7%

    $100K+ is the largest of the 6 groups in income (usd).

    • $100K+31.7%
    • Under $30K25.4%
    • $60–80K14.2%
    • $40–60K12.3%
    • $80–100K12.3%
    • $30–40K4.2%
    A couple going through paperwork together on a laptop at a kitchen table
  8. Company size

    Percent of the United States panel, across 7 groups.

    20.3%

    1–10 is the largest of the 7 groups in company size.

    • 1–1020.3%
    • 5,000+15.7%
    • 51–20014.4%
    • 501–1,0008.4%
    • 1,001–5,0008.1%
    • 201–5008%
    • Self-employed6.6%
    Long rows of pale desks in a bright open-plan office, a few people working

Consumer & professional

Explore the segments you can recruit, from low to high incidence.

Consumer audiences. Broadly representative of the general population, narrowed to the demographics, behaviors, and buying habits that matter.

4.3Mconsumers worldwide

Recruit segments like

  • Everyday consumers
  • Category buyers
  • Homeowners & renters
  • Parents & households
  • App & streaming users
  • Major-metro residents
  • Early adopters
  • Brand switchers

Professional audiences. A deep B2B segment - target by job title, seniority, skills, software, company size, and industry.

3.1Mverified professionals

Recruit segments like

  • Senior decision-makers
  • Technology roles
  • Finance professionals
  • Healthcare practitioners
  • Engineers & developers
  • Small-business owners
  • Domain experts
  • Marketers & designers

Accessibility panel. Recruit people who self-report a disability or use assistive technology for inclusive, representative research.

415Kself-report a disability

Recruit segments like

  • Screen-reader users
  • Low vision & blind
  • Deaf & hard of hearing
  • Mobility impairments
  • Cognitive disabilities
  • Adaptive-input users
  • Hearing-aid users

Domain experts. Reach credentialed specialists and hard-to-find professionals for high-stakes, high-depth research and AI work.

450Kcredentialed experts

Recruit segments like

  • Physicians & clinicians
  • Engineers & developers
  • Finance & legal pros
  • Scientists & researchers
  • Cybersecurity experts
  • Multilingual specialists
  • C-suite & founders

Verified participants

What you can expect from every profile.

Panel-snapshot estimates: US figures come from the live panel; other markets are indicative.

  1. Work email

    Work email

    Verified

    Every panelist is work-email verified, LinkedIn matched and ID-checked.

  2. Report fraud

    Report fraud

    <1%

    Fraud is stopped at every step, from signup to session, so only real, verified participants reach your study.

  3. Show rate

    Show rate

    >95%

    Participants who book, turn up. Reminders run without anybody chasing them.

  4. Avg rating

    Avg rating

    4.9/5

    Researchers rate the sessions they run, and the average is 4.9 out of 5.

  5. Seniority

    Seniority

    % of the United States panel

    • Entry Level49.7%
    • Manager/Senior31.7%
    • Executive Level9.3%
    • Director7.1%

Right person, real person, checked twice.

Every study you launch runs on two systems at once that pulls the people who genuinely fit out of millions of profiles.

Quality engine

Every participant is matched, screened, and verified.

  1. Matching

    Matching trained on ten years of real studies

    . Each study makes four passes, trading off fit, fill speed, and the long-term health of the panel.
    • Hard requirements first. Requirements like age, location, and role quietly remove anyone who can’t qualify before they ever reach your screener.
    • Ranked by likelihood to qualify. Trained on millions of past screeners, the model ranks each person by how genuinely likely they are to pass yours.
    • Proven participants prioritized. Reliable, well-rated members rise to the top - especially on sensitive or hard-to-fill studies.
    • Live tracking of fill rate and quality. We reach people through targeted alerts and live listings, tracking fill rate and quality as responses come in.
  2. Fraud

    Fraud defenses that evolve as fast as fraud does

    . Four independent checkpoints catch bad actors at different depths - long before anything reaches your results.
    • At sign-up. New members are weighed against 50+ signals on day one, from identity and device fingerprints to work-email verification.
    • Around each study. Briefs with broad criteria or quick screeners are flagged as higher-risk and steered toward established participants.
    • At your review. You see ratings and activity history, video screening, verification badges, and flags for copy-paste or AI-written answers.
    • With a real coordinator. On managed recruits, a person investigates anything suspicious, swaps out bad fits, and refunds you - no chasing required.

Growing

A panel built over a decade - and still compounding.

  • ~4% Avg monthly growth
  • 85% Word-of-mouth & social
  • $60M+ Paid in incentives

to first qualified match

15 min

to first booked session

<1 day

to fill a typical study

~1.5 days

rate their session positively

98%

Avg. session rating by researchers

4.9

reported fraud

<1%

85%

Word-of-mouth & social

4.3M+

1M+ joined in the last year

Millions, 2016 to today

  1. 0.15’16
  2. 0.3’17
  3. 0.6’18
  4. 1’19
  5. 1.55’20
  6. 2.1’21
  7. 1.85’22
  8. 2.6’23
  9. 3.4’24
  10. 3.9’25
  11. 4.2’26

Research panel

FAQs.

What is a research panel?

A research panel is a pool of people who've opted in to take part in research - interviews, usability tests, surveys, and more. What makes a panel useful is who's actually in it and how well it's profiled: a verified pool can be narrowed to specific demographics, behaviors, or professional backgrounds, even for highly niche studies. Respondent's panel is 4.3M+ identity-verified people across 150+ countries, built and owned over a decade rather than aggregated from brokers.

What is a consumer research panel?

A consumer research panel is a pool of everyday people who've opted in to take part in research as consumers. Teams use it to find best-fit participants by demographics, behaviors, buying habits, technology use, and custom criteria - so they can test and tailor products for the people who actually buy them. On Respondent, all 4.3M participants are reachable as verified consumers.

What is an AI training and evaluation panel?

An AI training and evaluation panel is a pool of verified participants - including domain experts - who provide the human input models learn from and are measured against: preference and ranking data, expert evaluation, red-teaming, and human feedback. The quality ceiling is the expertise of the people involved, which is why verified, credentialed participants matter more than raw headcount. Respondent supplies verified domain experts to AI teams as an independent, vendor-neutral source - not a lab-owned one.

What is a B2B research panel?

A B2B research panel is a pool of working professionals who've opted in to take part in research based on their role and job-related attributes. Teams selling B2B products target by job title, seniority, skills and software used, company size, and industry - reaching the people who do the work and make the calls. Respondent verifies 3.1M professionals this way, including senior and hard-to-reach roles.

What is a subject-matter expert panel?

A subject-matter expert panel is a pool of credentialed specialists - physicians, attorneys, engineers, data scientists, and the like - vetted for genuine, verifiable expertise rather than self-reported interest. Teams use it when a study needs domain depth a general panel can't provide. Respondent's panel includes 450K credentialed experts, each verified for the depth their field demands.

What is an accessibility research panel?

An accessibility research panel is a pool of people who've opted in to take part in research relating to a disability or accessibility need. Accessibility testing helps teams build inclusive products that work for a diverse customer base - Respondent's panel spans visual, auditory, mobility, and cognitive needs.

4.3M+ participants across 150+ countries, recruited directly over a decade. Never resold traffic.

What researchers say

  • Respondent helps me easily find the exactly-right participants for my projects. It works for any type of research project with any kind of participant.
    Taylor JenningsLead UX Researcher · Chili Piper
  • 4.6/5

    G2 · from 400+ reviews

    Respondent is rated 4.6/5 on G2. Read the 400+ reviews there and see what people say about working with us.

  • Respondent saves me a ton of time. I can look at somebody's profile, review their screener responses, and choose whether or not they're right for my study.
    Matt BrodskySenior UX Researcher · Microsoft
  • The participants have been who they say they are, we can verify them, and they're super responsive.
    Jacqueline JordanGVP, Research · Huge
  • A good screener can get you access to customers within two to three days.
    Eric MahlstedtResearch Leadership · IBM
  • 4.3M+Verified participants

How research teams at Microsoft, Paylocity, IBM and Huge recruit with Respondent, in their own words.

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